Ka Moolelo o Nike

Ua hoʻomakaʻia ka moʻolelo o Nike i hana i ka makahiki 1964, kahi haumāna i ke Kulanuiʻo Oregon a me ka mea holo wāwae manawa lōʻihiʻo Phil Knight, me kāna kumu Bill Bowerman, i hōʻea mai me ka hana maʻalahi no ka kūʻaiʻana i nā kāleʻa maikaʻi a me nā kāleʻaʻole. I kēlā makahiki, ua heleʻo Phil i Iapana, kahi āna i kau ai i kahiʻaelike me'Oititkaka ma ka hāʻawiʻana i nā mikina i ka US. ʻO nā kūʻai mua i laweʻia ma ke alanui mai ka micro-van o Knight, aʻo ke keʻena ke kaʻa. A laila, aia ma lalo o ka inoa Blue Ribbon Sports.

Ma hope koke iho, hui pūʻiaʻo Phil lāuaʻo Bill e kekahi meaʻimiʻekolu a me ke kāʻei hōʻailonaʻo Jeff Johnson. Mahalo i kahiʻano kūikawā, hoʻonuiʻo ia i nā kūʻai, a hoʻololi i ka inoa o ka hui iā Nike, e kāhea ana i ka hui e mahalo i ke akua wahine o ka lanakila.

I ka makahiki 1971, i loko o ka moʻolelo o Nike, loaʻa kahi hanana nui -ʻo ka hoʻokumuʻana i kahi leka hana i hoʻohanaʻia i kēia mau lā. "ʻO Roscherk" aʻo ka'ēheu o ke akua wahine Nike i hanaʻia e kekahi haumāna ma ke Kulanui o Portland - Carolina Davidson, nona ka uku kūʻokoʻa he $ 30 no kāna hana.

Nā hanana hou

I loko o ka moʻolelo o ka Nike brand,ʻelua mau hana hoʻopiʻi i hoʻoikaika i ka laikini. Hoʻomaka ka ulu mua o ka hui i ka makahiki 1975, i ka wā i piʻi mai aiʻo Bill Bowerman me ka mea hanohano kaulana e nānā ana i ka hao hao a kāna wahine. ʻO kēia hana hou ka mea iʻaeʻia ai ka hale e huki i nā alakaʻi a hoʻolilo i nā kālepa Nike i nā kālepa momona maikaʻi loa maʻAmelika.

I ka makahiki 1979, he hanana hou aku ka Nike: he kuhū ea i kūkuluʻia e hoʻonui i nā laina o ka kāmaʻa kāmaʻa. ʻO kēia hana hou, i hanaʻia e ka mea hoʻokele ea Frank Rudy, i lilo i kumu no ka hoʻokumuʻana o ka honua i kaulana i ka moʻokūʻauhau o Nike Air sneakers.

ʻO ko mākou mau lā

I kēia lā,ʻo ka Nike inoa he hōʻailona o ka hoʻolālā, aʻo kona moʻolelo a hiki i kēia lā ua waiwai nui ia. Eia kekahi laʻana, ma kahi kokoke e hiki i ka hui ke hana like pū me Apple. E hoʻokuʻu aku lākou i nā'ōnaehana hi-tech -ʻo kēia nā pūkuniahi a me ka leo leo e pili ana i kekahi i kekahi.